{"title":"All Jeans – Raw \u0026 Selvedge","description":"\u003cp\u003eRaw denim is jeans in their purest form. Unlike ordinary trousers that are washed and treated at the factory to look worn, raw denim comes straight from the loom without any post-processing. This means the fabric is stiff, dark, and full of character from day one. The magic happens when you start wearing them: over time, the jeans will mold to your body and develop unique fades that reflect how you live your life.\u003c\/p\u003e","products":[{"product_id":"sea-island-cotton-selvedge","title":"Naked \u0026amp; Famous - Sea Island Cotton Selvedge","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSea Island Cotton is a luxury pair of jeans made from the most exclusive cotton available. The cotton in these jeans is \"\u003ca href=\"https:\/\/www.albinigroup.com\/en\/our-world\/raw-materials\/sea-island\/\" rel=\"noopener\" target=\"_blank\"\u003eSea Island Cotton\u003c\/a\u003e,\" which is a primordial type of cotton with extra-long fibers. This gives a silky, luxurious feel and jeans that, despite their 14 oz, feel like light summer jeans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eSea Island Cotton is one of the most expensive cotton fabrics available, so to make the jeans affordable and experienceable for us ordinary mortals, they are made from 30% virgin Sea Island Cotton and 70% recycled Sea Island Cotton. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe selvedge is light pink and almost invisible - just like a vintage pair of jeans with a red selvedge becomes after many years of use. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe fabric for the jeans is woven on vintage shuttle looms in Japan. \u003c\/p\u003e","brand":"Vintage Wear \u0026 Jeans as","offers":[{"title":"32","offer_id":44245944795285,"sku":null,"price":3598.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":44245944828053,"sku":null,"price":3598.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":44245944860821,"sku":null,"price":3598.0,"currency_code":"NOK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/naked-famous-weird-guy-sea-island-cotton-selvedge-966936.jpg?v=1772779026"},{"product_id":"indigo-selvedge-11-oz-classic","title":"W's INDIGO SELVEDGE - Classic 11oz","description":"\u003cp data-end=\"378\" data-start=\"56\"\u003eThe Classic 11oz Indigo Selvedge from Naked \u0026 Famous Denim is a traditional raw denim developed for those who want authentic jeans with clear inspiration from classic workwear silhouettes. The fabric is an \u003cstrong data-end=\"290\" data-start=\"259\"\u003e11oz Japanese selvedge denim\u003c\/strong\u003e, woven to provide the right balance between comfort, durability, and a classic denim feel.\u003c\/p\u003e\n\u003cp data-end=\"655\" data-start=\"380\"\u003eThe denim is \u003cstrong data-end=\"411\" data-start=\"391\"\u003eindigo rope dyed\u003c\/strong\u003e, a traditional dyeing method where the yarn is repeatedly dipped in indigo baths. This gives a deep blue color on the outside of the yarn while the core remains light. The result is denim that develops characteristic fades over time as the jeans are worn.\u003c\/p\u003e\n\u003cp data-end=\"883\" data-start=\"657\"\u003eThe fabric is woven in Japan on \u003cstrong data-end=\"709\" data-start=\"684\"\u003evintage shuttle looms\u003c\/strong\u003e in a classic \u003cstrong data-end=\"744\" data-start=\"724\"\u003eright hand twill\u003c\/strong\u003e construction. This weaving technique gives denim its typical diagonal structure and contributes to the durability that characterizes selvedge denim.\u003c\/p\u003e\n\u003cp data-end=\"1116\" data-start=\"885\"\u003eThe jeans are produced in \u003cstrong data-end=\"945\" data-start=\"906\"\u003eNaked \u0026 Famous' factory in Canada\u003c\/strong\u003e, and come with classic denim details: contrasting tobacco-colored stitching, a red selvedge stripe, a black metal waist button, metal rivets, and a natural-colored leather patch.\u003c\/p\u003e\n\u003cp data-end=\"1442\" data-start=\"1118\"\u003eThe \u003cstrong data-end=\"1140\" data-start=\"1129\"\u003eClassic\u003c\/strong\u003e fit is a straight and roomy silhouette inspired by vintage jeans. It features a \u003cstrong data-end=\"1220\" data-start=\"1208\"\u003ehigh rise\u003c\/strong\u003e, fits relatively snug over the hips and seat, provides ample room in the thighs, and falls to a wide, straight leg opening. This makes the model particularly well-suited for those who desire a traditional straight fit with a distinct workwear aesthetic.\u003c\/p\u003e\n\u003cp data-end=\"1577\" data-start=\"1444\"\u003eThe denim is \u003cstrong data-end=\"1487\" data-start=\"1455\"\u003etrue raw denim made from 100% cotton\u003c\/strong\u003e, which means the fabric is unwashed and will mold to the body over time.\u003c\/p\u003e\n\u003ch3 data-end=\"1591\" data-section-id=\"86u18j\" data-start=\"1579\"\u003eDetails\u003c\/h3\u003e\n\u003cul data-end=\"1943\" data-is-last-node=\"\" data-is-only-node=\"\" data-start=\"1593\"\u003e\n\u003cli data-end=\"1624\" data-section-id=\"15y0yid\" data-start=\"1593\"\u003e\n\u003cp data-end=\"1624\" data-start=\"1595\"\u003e11oz Japanese selvedge denim\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1650\" data-section-id=\"12n68h0\" data-start=\"1625\"\u003e\n\u003cp data-end=\"1650\" data-start=\"1627\"\u003eIndigo rope dyed yarn\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1671\" data-section-id=\"84jttt\" data-start=\"1651\"\u003e\n\u003cp data-end=\"1671\" data-start=\"1653\"\u003eRight hand twill\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1687\" data-section-id=\"1fkawi1\" data-start=\"1672\"\u003e\n\u003cp data-end=\"1687\" data-start=\"1674\"\u003e100% cotton\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1707\" data-section-id=\"n01ha1\" data-start=\"1688\"\u003e\n\u003cp data-end=\"1707\" data-start=\"1690\"\u003eRed selvedge ID\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1740\" data-section-id=\"1je7ztk\" data-start=\"1708\"\u003e\n\u003cp data-end=\"1740\" data-start=\"1710\"\u003eTobacco-colored contrast stitching\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1770\" data-section-id=\"11eubco\" data-start=\"1741\"\u003e\n\u003cp data-end=\"1770\" data-start=\"1743\"\u003eBlack metal waist button\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1787\" data-section-id=\"1sl3mcm\" data-start=\"1771\"\u003e\n\u003cp data-end=\"1787\" data-start=\"1773\"\u003eMetal rivets\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1812\" data-section-id=\"398cjb\" data-start=\"1788\"\u003e\n\u003cp data-end=\"1812\" data-start=\"1790\"\u003eEnglish tan leather patch\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1831\" data-section-id=\"1cc8edt\" data-start=\"1813\"\u003e\n\u003cp data-end=\"1831\" data-start=\"1815\"\u003eTrue raw denim\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1854\" data-section-id=\"f132kc\" data-start=\"1832\"\u003e\n\u003cp data-end=\"1854\" data-start=\"1834\"\u003eFabric woven in Japan\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1877\" data-section-id=\"w1jp39\" data-start=\"1855\"\u003e\n\u003cp data-end=\"1877\" data-start=\"1857\"\u003eMade in Canada\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1943\" data-is-last-node=\"\" data-section-id=\"si915i\" data-start=\"1878\"\u003e\n\u003cp data-end=\"1943\" data-is-last-node=\"\" data-start=\"1880\"\u003eFit: Classic – straight fit with high rise and wide leg opening\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"24","offer_id":45498348798101,"sku":"301888812","price":2498.0,"currency_code":"NOK","in_stock":true},{"title":"25","offer_id":45498348830869,"sku":"301888812","price":2498.0,"currency_code":"NOK","in_stock":true},{"title":"26","offer_id":45498348863637,"sku":"301888812","price":2498.0,"currency_code":"NOK","in_stock":false},{"title":"27","offer_id":45498348896405,"sku":"301888812","price":2498.0,"currency_code":"NOK","in_stock":true},{"title":"28","offer_id":45498348634261,"sku":"301888812","price":2498.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":45498348667029,"sku":"301888812","price":2498.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":45498348699797,"sku":"301888812","price":2498.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":45498348732565,"sku":"301888812","price":2498.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":45498348765333,"sku":"301888812","price":2498.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/ws-indigo-selvedge-classic-11oz-1871711.png?v=1772779115"},{"product_id":"naked-famous-true-guy-solid-black-selvedge","title":"Solid Black 13oz - True Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSolid Black Selvedge is a \u003cstrong\u003e13 oz\u003c\/strong\u003e Japanese selvedge denim woven on traditional shuttle looms in right-hand twill. What makes this fabric distinctive is the dyeing technique: both warp and weft are sulfur-dyed black, resulting in a consistently pitch black denim without the bluish tint found in indigo-based black jeans.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSulfur dyeing penetrates deeper into the yarn fibers than indigo, resulting in an intense, matte black color that stays darker over time. While indigo-based black denim typically fades to grey-blue at wear points, Solid Black fades to a warmer, charcoal grey tone, providing subtle contrasts without losing its black character. Classic red selvedge ID, black stitching, black leather patch, and black metal buttons and rivets keep the overall look consistent and monochromatic.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"28","offer_id":46481254711445,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46481255104661,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":45912941527189,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"31","offer_id":45912941559957,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"32","offer_id":45912941592725,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"33","offer_id":45912941625493,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"34","offer_id":45974939631765,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"36","offer_id":45974939697301,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"38","offer_id":46481255497877,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"40","offer_id":46481255792789,"sku":"101061621","price":2499.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/solid-black-true-guy-13-oz-5608844.jpg?v=1772779235"},{"product_id":"naked-famous-strong-guy-dirty-fade-selvedge","title":"Dirty Fade 14.5oz  - Strong Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eDirty Fade Selvedge is a \u003cstrong\u003e14.5 oz\u003c\/strong\u003e Japanese selvedge fabric woven on traditional shuttle looms in a right hand twill construction. What sets this fabric apart from standard denim is the yarn: instead of chalk-white cotton as a base, a yarn with a natural beige-brown core is used, dyed with indigo via the \u003cstrong\u003erope dye\u003c\/strong\u003e method.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThis dyeing technique has been a favorite among denim enthusiasts for over a decade, precisely because it gives jeans a distinct character that only reveals itself after months of wear. Where ordinary denim fades to white at wear points, the fading on Dirty Fade reveals a warm, earthy undertone – hence the name. Over time, the trousers develop a rustic, vintage-inspired look that is completely unique to your specific wear pattern.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"28","offer_id":46125293633685,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46125293666453,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46125293699221,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46125293731989,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46125293764757,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46125293797525,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46125293830293,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":true},{"title":"36","offer_id":46125293863061,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":true},{"title":"38","offer_id":46125293895829,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"40","offer_id":46125293928597,"sku":"101085316","price":2399.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/Naked_and_famous_-_Dirty_Fade_-_Strong_Guy_-_lay_flat_flasher.jpg?v=1775399423"},{"product_id":"naked-famous-true-guy-dirty-fade-selvedge","title":"Dirty Fade 14.5oz - True Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eDirty Fade Selvedge is a \u003cstrong\u003e14.5 oz\u003c\/strong\u003e Japanese selvedge fabric woven on traditional shuttle looms in a right-hand twill construction. What sets this fabric apart from standard denim is the yarn: instead of chalk-white cotton as a base, a yarn with a natural beige-brown core is used, which is dyed with indigo via the \u003cstrong\u003erope dye\u003c\/strong\u003e method.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThis dyeing technique has been a favorite among denim enthusiasts for over a decade, precisely because it gives jeans a unique character that only reveals itself after months of wear. While regular denim fades to white at wear points, the fading on Dirty Fade reveals a warm, earthy undertone – hence the name. Over time, the jeans develop a rustic, vintage-inspired look that is entirely unique to your specific wear patterns.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"28","offer_id":46125294223509,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46125294256277,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46125294289045,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46125294321813,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46125294354581,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46125294387349,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46125294420117,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46125294452885,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46125294485653,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"40","offer_id":46125294518421,"sku":"101085321","price":2399.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/dirty-fade-true-guy-145oz-3424078.jpg?v=1772779302"},{"product_id":"naked-famous-weird-guy-dirty-fade-selvedge","title":"Dirty Fade 14.5oz - Weird Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eDirty Fade Selvedge is a \u003cstrong\u003e14.5 oz\u003c\/strong\u003e Japanese selvedge fabric woven on traditional shuttle looms in a right-hand twill construction. What sets this fabric apart from standard denim is the yarn: instead of chalk-white cotton as a base, a yarn with a natural beige-brown core is used and dyed with indigo using the \u003cstrong\u003erope dye\u003c\/strong\u003e method.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThis dyeing technique has been a favorite among denim enthusiasts for over a decade, precisely because it gives the jeans a unique character that only emerges after months of wear. Where regular denim fades to white at wear points, the fading on Dirty Fade reveals a warm, earthy undertone – hence the name. Over time, the jeans develop a rustic, vintage-inspired look that is completely unique to your specific wear pattern.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"28","offer_id":46125294616725,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46125294649493,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46125294682261,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":true},{"title":"31","offer_id":46125294715029,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46125294747797,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46125294780565,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46125294813333,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46125294846101,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46125294878869,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":false},{"title":"40","offer_id":46125294911637,"sku":"018533","price":2399.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/dirty-fade-weird-guy-145oz-8527025.webp?v=1772779307"},{"product_id":"naked-famous-strong-guy-forever-black-selvedge","title":"Forever Black Selvedge 12.5oz - Strong Guy","description":"\u003cp\u003eThe Forever Black Selvedge from \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eNaked \u0026amp; Famous Denim\u003c\/span\u003e\u003c\/span\u003e is a 12.5oz black denim that fades minimally. It retains its color longer than other black jeans without the purple, green, or brown undertones often found in many black jeans.\u003c\/p\u003e\n\u003cp\u003eThe reason the color holds up so well is that the fabric is sulfur-dyed. This technique makes the color blacker and ensures it stays black longer. Furthermore, the threads in the fabric are dyed all the way through, so there's no white core that eventually shows through with fading.\u003c\/p\u003e\n\u003cp\u003eIf you're not interested in indigo rope dyeing but still want the feel that a thicker raw denim fabric provides, this is a great choice. With these jeans, Naked \u0026amp; Famous has attempted to create a pair of jeans that retains its color as well as old-fashioned \"beaver nylon\" jeans with 100% cotton fabric. It's a bit better than what you usually have to buy to get jeans that stay black over time: a polyester blend. It also has a red selvedge ID.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eMade in Canada.\u003c\/span\u003e\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46369607712917,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":true},{"title":"28","offer_id":46129085448341,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46129085481109,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46129085513877,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46129085546645,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46129085579413,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46129085612181,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46129085644949,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46129085677717,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46129085710485,"sku":"101128216","price":3099.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/forever-black-selvedge-strong-guy-125oz-362631.webp?v=1775401298"},{"product_id":"naked-famous-weird-guy-left-hand-twill-13-75oz","title":"Left Hand Twill Selvedge 13.75oz - Weird Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eLeft Hand Twill Selvedge is a \u003cstrong\u003e13.75 oz\u003c\/strong\u003e Japanese selvedge denim, rope-dyed in indigo and woven on traditional shuttle looms. 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This model features a spacious \u003cb data-index-in-node=\"123\" data-path-to-node=\"6\"\u003ewide fit\u003c\/b\u003e that provides both structure and freedom of movement. The jeans are sanforized and develop deep, personal \u003cb data-index-in-node=\"235\" data-path-to-node=\"6\"\u003efades\u003c\/b\u003e with frequent wear.\u003c\/p\u003e\n\u003cp data-path-to-node=\"7\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"7\"\u003eThe Unbranded Brand\u003c\/b\u003e removes all unnecessary embellishments and branding to focus solely on the quality of the textile. This is their heaviest denim, a \u003cb data-index-in-node=\"150\" data-path-to-node=\"7\"\u003e21oz\u003c\/b\u003e indigo selvedge that is almost twice as thick as standard jeans. The fabric is \u003cb data-index-in-node=\"232\" data-path-to-node=\"7\"\u003erope-dyed\u003c\/b\u003e with indigo, meaning the core of the yarn remains white, allowing for high-contrast \u003cb data-index-in-node=\"335\" data-path-to-node=\"7\"\u003efades\u003c\/b\u003e.\u003c\/p\u003e\n\u003cp data-path-to-node=\"8\"\u003eThe denim is sanforized to reduce shrinkage but retains the robust feel characteristic of genuine \u003cb data-index-in-node=\"104\" data-path-to-node=\"8\"\u003eraw\u003c\/b\u003e denim. Details such as \u003cb data-index-in-node=\"128\" data-path-to-node=\"8\"\u003eselvedge details\u003c\/b\u003e on the coin pocket, hidden rivets, and Union Special \u003cb data-index-in-node=\"192\" data-path-to-node=\"8\"\u003echain-stitched\u003c\/b\u003e seams show an emphasis on craftsmanship, even without a label.\u003c\/p\u003e\n\u003cp data-path-to-node=\"9\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e","brand":"The Unbranded Brand","offers":[{"title":"27","offer_id":46798430634133,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46798430830741,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46212262592661,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46212262625429,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":true},{"title":"31","offer_id":46212262658197,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46212262690965,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46212262723733,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46212262756501,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46212262789269,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/ub721-indigo-selvedge-denim-wide-fit-21oz-4312900.jpg?v=1772779464"},{"product_id":"naked-famous-strong-guy-elephant-14-dirty-elephant-selvedge","title":"Elephant 14 Dirty Elephant 20oz - Strong Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eElephant 14 – also known as \u003cstrong\u003eDirty Elephant\u003c\/strong\u003e – is a \u003cstrong\u003e20 oz\u003c\/strong\u003e Japanese selvedge denim woven on traditional shuttle looms. Think of it as a heavyweight version of the classic Dirty Fade: same \u003cstrong\u003erope dye\u003c\/strong\u003e technique with a naturally brown cotton core under the indigo layer, but woven to twice the weight, making the fabric stronger, stiffer, and more textured from day one.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIt is precisely the weight that makes the fading on Elephant 14 so dramatic. The indigo layer is thicker and takes longer to break down, but once it fades, the wear points reveal a deeper, warmer earthy tone than on lighter denim. The contrast between dark and light becomes sharper and more pronounced – that's the signature of the Elephant series.\u003c\/p\u003e\n\u003cp data-end=\"372\" data-start=\"118\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46310844203157,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46310844235925,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46310844268693,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46310844301461,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46310844334229,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46310844366997,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46310844399765,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46310844432533,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":true},{"title":"36","offer_id":46310844465301,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46310844498069,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"40","offer_id":46310844530837,"sku":"101132916","price":2999.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/elephant-14-dirty-elephant-true-guy-20-oz-9665980.jpg?v=1772779471"},{"product_id":"naked-famous-true-guy-elephant-14-dirty-elephant-selvedge","title":"Elephant 14 Dirty Elephant 20oz - True Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eElephant 14 – also known as \u003cstrong\u003eDirty Elephant\u003c\/strong\u003e – is a \u003cstrong\u003e20 oz\u003c\/strong\u003e Japanese selvedge denim woven on traditional shuttle looms. Think of it as a heavyweight version of the classic Dirty Fade: the same \u003cstrong\u003erope dye\u003c\/strong\u003e technique with a natural brown-dyed cotton core under the indigo layer, but woven to double the weight, making the fabric stronger, stiffer, and more structured from day one.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIt is precisely the weight that makes the fading on Elephant 14 so dramatic. The indigo layer is thicker and takes longer to break down, but once it fades, the wear points reveal a deeper, warmer earthy tone than on lighter denim. The contrast between dark and light becomes sharper and more pronounced – that's the signature of the Elephant series.\u003c\/p\u003e\n\u003cp data-end=\"372\" data-start=\"118\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/p\u003e\n\u003cp data-end=\"372\" data-start=\"118\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46310864257173,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46310864289941,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46310864322709,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46310864355477,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46310864388245,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46310864421013,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46310864453781,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46310864486549,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46310864519317,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46310864552085,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"40","offer_id":46310864584853,"sku":"101132921","price":2999.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/elephant-14-dirty-elephant-true-guy-20-oz-9665980.jpg?v=1772779471"},{"product_id":"naked-famous-strong-guy-yatagarasu-selvedge","title":"Yatagarasu 15oz - Strong Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eYatagarasu Selvedge is a \u003cstrong\u003e15 oz\u003c\/strong\u003e Japanese selvedge denim inspired by Yatagarasu – the mythological three-legged crow and Shinto god of guidance and navigation. It's a fitting name for a fabric that guides you from darkness towards light.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eLike Solid Black, the warp is sulfur-dyed black, providing a deep, rich tone from day one. But where Solid Black is black throughout in both warp and weft, the weft here is white – and this contrast is the whole point. As the denim fades with wear, the white weft begins to emerge at the points of abrasion, creating dramatic, high-contrast fades that are unique to each wearer. The harder the denim is worn, the more spectacular the result.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe leather patch deserves its own paragraph: natural vegetable-tanned leather with metallic black foil art by acclaimed Canadian artist Jacqui Oakley – a design directly inspired by Yatagarasu mythology.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46310917374101,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46310917406869,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46310917439637,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46310917472405,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46310917505173,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46310917537941,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46310917570709,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46310917603477,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46310917636245,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46310917669013,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"40","offer_id":46310917701781,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"42","offer_id":46310917734549,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"44","offer_id":46310917767317,"sku":"101133716","price":2299.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/yatagarasu-selvedge-true-guy-15-oz-1644942.jpg?v=1772779491"},{"product_id":"naked-famous-true-guy-yatagarasu-selvedge","title":"Yatagarasu 15oz - True Guy","description":"\u003cp\u003eThe True Guy from Naked \u0026amp; Famous is a classic selvedge jeans made from Japanese denim, woven on traditional shuttle looms. This production method results in the characteristic selvedge edge and a dense, durable denim that develops distinct fades over time.\u003c\/p\u003e\n\u003cp\u003eThe denim weighs 15oz, making it medium to heavy compared to classic raw denim. The fabric is 100% cotton and will gradually conform to the body with wear.\u003c\/p\u003e\n\u003cp\u003eThe True Guy fit features a medium rise, ample room in the seat and thighs, and a straight leg from knee to leg opening. The result is a classic straight fit inspired by traditional workwear jeans. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe denim fabric is woven in Japan, while the jeans are cut and sewn in Canada. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAlso see our fit guide to compare fits:\u003cbr\u003e\u003ca class=\"decorated-link\" href=\"https:\/\/rawdenim.no\/nb\/pages\/fitguide\" rel=\"noopener\"\u003ehttps:\/\/rawdenim.no\/nb\/pages\/fitguide\u003cspan aria-hidden=\"true\" class=\"ms-0.5 inline-block align-middle leading-none\"\u003e\u003csvg aria-hidden=\"true\" class=\"block h-[0.75em] w-[0.75em] stroke-current stroke-[0.75]\" data-rtl-flip=\"\" height=\"20\" width=\"20\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\u003e\u003cuse fill=\"currentColor\" href=\"\/cdn\/assets\/sprites-core-ni7q5mnh.svg#304883\"\u003e\u003c\/use\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eFor tips on washing and caring for raw denim:\u003cbr\u003e\u003ca class=\"decorated-link\" href=\"https:\/\/rawdenim.no\/pages\/denim-care-guide\" rel=\"noopener\"\u003ehttps:\/\/rawdenim.no\/pages\/denim-care-guide\u003cspan aria-hidden=\"true\" class=\"ms-0.5 inline-block align-middle leading-none\"\u003e\u003csvg aria-hidden=\"true\" class=\"block h-[0.75em] w-[0.75em] stroke-current stroke-[0.75]\" data-rtl-flip=\"\" height=\"20\" width=\"20\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\u003e\u003cuse fill=\"currentColor\" href=\"\/cdn\/assets\/sprites-core-ni7q5mnh.svg#304883\"\u003e\u003c\/use\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003ch3 data-section-id=\"pjdcty\"\u003eAbout the denim fabric\u003c\/h3\u003e\n\u003cp\u003eYatagarasu Selvedge is a 15oz Japanese selvedge denim inspired by \u003cstrong\u003eYatagarasu\u003c\/strong\u003e, the mythological three-legged raven in Japanese Shinto tradition symbolizing guidance and direction. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe denim features a \u003cstrong\u003eblack sulfur-dyed warp\u003c\/strong\u003e that gives a deep and rich black tone from the very start. Beneath lies a \u003cstrong\u003enatural white weft\u003c\/strong\u003e, and the contrast between these threads becomes more visible as the jeans are worn. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe fabric is spun from \u003cstrong\u003eshort slub yarns\u003c\/strong\u003e, which gives a slightly uneven and textured surface with subtle \"hairiness.\" This creates more depth in the fabric and contributes to distinct vertical fades over time. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 data-section-id=\"1rimst8\"\u003eVideo: About the Yatagarasu denim\u003c\/h3\u003e\n\u003cp\u003eThe video below explains the inspiration behind the Yatagarasu fabric and shows the details of this Japanese selvedge denim.\u003c\/p\u003e\n\u003cp\u003e\u003ciframe height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/B2f-su1OonI?si=MRnxOozTPVn3XHF6\" title=\"YouTube video player\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch3 data-section-id=\"86u18j\"\u003eDetails\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli data-section-id=\"1341ymn\"\u003e\n\u003cp\u003e15oz Japanese Yatagarasu Selvedge denim\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"4qjdop\"\u003e\n\u003cp\u003e100% cotton\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1lo0z1v\"\u003e\n\u003cp\u003eRaw denim (sanforized)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ngxu5f\"\u003e\n\u003cp\u003eFit: True Guy – straight fit with medium rise, roomy seat and thighs, and straight leg\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"udx9q0\"\u003e\n\u003cp\u003eMedium rise\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19wf1dk\"\u003e\n\u003cp\u003eClassic 5-pocket construction\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"61jpso\"\u003e\n\u003cp\u003eButton fly\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"jfc58f\"\u003e\n\u003cp\u003eSelvedge ID: pink\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1b38lm1\"\u003e\n\u003cp\u003eTonal stitching\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"j0gxa6\"\u003e\n\u003cp\u003eBlack pocket bags\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"f4ae03\"\u003e\n\u003cp\u003eBlack military-spec copper buttons and rivets\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"3065ou\"\u003e\n\u003cp\u003eVegetable-tanned leather patch with metallic black artwork by Jacqui Oakley\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1s0sj4u\"\u003e\n\u003cp\u003eWarp: black sulfur-dyed\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"hxjp8a\"\u003e\n\u003cp\u003eWeft: natural white cotton\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"84jttt\"\u003e\n\u003cp\u003eRight hand twill\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"f132kc\"\u003e\n\u003cp\u003eFabric woven in Japan\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"w1jp39\"\u003e\n\u003cp\u003eMade in Canada\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"yt85u9\"\u003e\n\u003cp\u003eArticle number: 101133721 \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"ejesxi\"\u003eSize chart (cm)\u003c\/h3\u003e\n\u003cdiv class=\"TyagGW_tableContainer\"\u003e\n\u003cdiv class=\"group TyagGW_tableWrapper flex flex-col-reverse w-fit\" tabindex=\"-1\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cem\u003eMeasurements are taken with the jeans laid flat. Slight variations may occur.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch3 data-section-id=\"wa1d0t\"\u003eWhat are selvedge jeans?\u003c\/h3\u003e\n\u003cp\u003eSelvedge denim is denim woven on traditional shuttle looms where the fabric is produced in narrow widths. This weaving method creates a clean, finished edge along the outer edge of the fabric – the selvedge – which prevents the denim from fraying. The result is a denser and more durable fabric that develops character and personal fades over time.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46310917800085,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"28","offer_id":46310917832853,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46310917865621,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46310917898389,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46310917931157,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46310917963925,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46310917996693,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46310918029461,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46310918062229,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46310918094997,"sku":"101133721","price":2299.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/yatagarasu-selvedge-true-guy-15-oz-1644942.jpg?v=1772779491"},{"product_id":"naked-famous-true-guy-max-brush-selvedge","title":"MAX BRUSH SELFEDGE - True Guy 13.75 oz","description":"\u003cp data-end=\"351\" data-start=\"111\"\u003eThe True Guy from Naked \u0026amp; Famous is a classic selvedge jeans made from Japanese denim, woven on traditional shuttle looms. This production method gives the characteristic selvedge edge and a dense denim that develops character through wear.\u003c\/p\u003e\n\u003cp data-end=\"516\" data-start=\"353\"\u003eThe denim weighs 13.75oz, which makes it medium compared to classic raw denim. The fabric is 100% cotton and will gradually conform to the body over time.\u003c\/p\u003e\n\u003cp data-end=\"740\" data-start=\"518\"\u003eThe True Guy fit has a medium rise, ample room in the seat and thighs, and a straight leg from the knee to the leg opening. The result is a classic straight fit inspired by traditional workwear jeans. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"845\" data-start=\"742\"\u003eThe denim fabric is woven in Japan, while the jeans are cut and sewn in Canada. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"1051\" data-section-id=\"pjdcty\" data-start=\"1032\"\u003eAbout the denim fabric\u003c\/h3\u003e\n\u003cp data-end=\"1409\" data-start=\"1053\"\u003eMax Brush Selvedge is designed to combine classic raw denim with an unusually soft hand feel. The fabric is based on Naked \u0026amp; Famous' classic left-hand twill denim, but is woven in \u003cstrong data-end=\"1254\" data-start=\"1238\"\u003ebroken twill\u003c\/strong\u003e. This construction breaks up the distinct diagonal lines normally seen in denim, giving a more uneven texture. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1763\" data-start=\"1411\"\u003eAfter weaving, the fabric is \u003cstrong data-end=\"1466\" data-start=\"1437\"\u003ebrushed in both directions\u003c\/strong\u003e, which opens up the fibers and creates a soft, almost velvety surface on both the outside and inside of the fabric. The result is a selvedge denim that feels much softer than traditional raw denim, while still retaining the ability to develop fades through wear. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1959\" data-start=\"1765\"\u003eEven with this treatment, the denim is still \u003cstrong data-end=\"1833\" data-start=\"1813\"\u003erope-dyed indigo\u003c\/strong\u003e, which means the color gradually wears down and develops characteristic fades over time. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-end=\"2738\" data-start=\"2195\"\u003e\u003c\/ul\u003e\n\u003cp data-end=\"3834\" data-start=\"3511\"\u003e \u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"28","offer_id":46310963576981,"sku":"101132721","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46310963609749,"sku":"101132721","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46310963642517,"sku":"101132721","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"31","offer_id":46310963675285,"sku":"101132721","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"32","offer_id":46310963708053,"sku":"101132721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46310963740821,"sku":"101132721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46310963773589,"sku":"101132721","price":2299.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/naked-famous_max-brush-selvedge-1375-oz_cover.jpg?v=1772779510"},{"product_id":"naked-famous-true-guy-kawataro-selvedge-greencast","title":"Kawataro Selvedge 14.5oz - True Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eKawataro Selvedge is a \u003cstrong\u003e14.5 oz\u003c\/strong\u003e Japanese selvedge denim inspired by Kawataro – also known as Kappa – a mythological river god from Japanese folklore with scaly, green skin and a notorious trickster reputation. It's no coincidence that this particular creature lent its name to a green-cast denim: the fabric has a beautiful, medium blue-green hue that directly mirrors the appearance of the deity.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIt's not just the color that sets Kawataro Selvedge apart from standard indigo. The fabric is woven with low tension on traditional shuttle looms, a technique that produces a slubby, uneven surface – a texture reminiscent of Kappa's scales. Because the irregular \u003cstrong\u003eslub yarns\u003c\/strong\u003e absorb the rope-dyed indigo differently, natural variation in color depth arises from day one. As the denim fades with wear, these variations reveal a three-dimensional spectrum of blue-green tones with high contrast and a vibrant, organic expression. Green-cast denim is known to fade particularly beautifully – and the same applies to the wax leather patch that accompanies the jeans.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46311010402453,"sku":"101132521","price":2999.0,"currency_code":"NOK","in_stock":true},{"title":"28","offer_id":46311010435221,"sku":"101132521","price":2999.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46311010467989,"sku":"101132521","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46311010500757,"sku":"101132521","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46311010533525,"sku":"101132521","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46311010566293,"sku":"101132521","price":2999.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/naked-famous_kawataro-selvedge-145-oz_cover.jpg?v=1772779521"},{"product_id":"naked-famous-weird-guy-kawataro-greencast","title":"Kawataro Selvedge 14.5oz - Weird Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eKawataro Selvedge is a \u003cstrong\u003e14.5 oz\u003c\/strong\u003e Japanese selvedge denim inspired by Kawataro – also known as Kappa – a mythological river god from Japanese folklore with scaly, green skin and a notorious trickster reputation. It is no coincidence that this particular creature gave its name to a greencast denim: the fabric has a beautiful, medium blue-green hue that directly mirrors the appearance of the deity.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIt's not just the color that sets Kawataro Selvedge apart from standard indigo. The fabric is woven with low tension on traditional shuttle looms, a technique that produces a slubby, uneven surface – a texture reminiscent of Kappa's scales. Because the irregular \u003cstrong\u003eslub yarns\u003c\/strong\u003e absorb the rope-dyed indigo differently, natural variation in color depth arises from day one. As the denim fades with wear, these variations reveal a three-dimensional spectrum of blue-green tones with high contrasts and a vibrant, organic expression. Greencast denim is known to fade particularly beautifully – and the same applies to the wax leather patch that accompanies the jeans.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"29","offer_id":46311010599061,"sku":"101132503","price":2999.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46311010631829,"sku":"101132503","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46311010664597,"sku":"101132503","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46311010697365,"sku":"101132503","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46311010730133,"sku":"101132503","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46311010762901,"sku":"101132503","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46311010795669,"sku":"101132503","price":2999.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46311010828437,"sku":"101132503","price":2999.0,"currency_code":"NOK","in_stock":true},{"title":"40","offer_id":46311010861205,"sku":"101132503","price":2999.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/naked-famous_kawataro-selvedge-145-oz_cover.jpg?v=1772779521"},{"product_id":"coffee-dye-selvedge-weird-guy-12-5-oz","title":"Coffee Dye 12.5oz - Weird Guy","description":"\u003cp dir=\"ltr\"\u003eNaked \u0026amp; Famous Coffee Dye Selvedge 12.5oz is a Japanese selvedge denim where the weft yarn is dyed with real roasted coffee beans for a unique, earthy texture.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis fabric is constructed with a traditional indigo warp and a weft dyed in a solution of real, ground coffee beans. The mill used a \"medium roast\" to achieve the specific brown tone on the inside of the fabric. To ensure color retention, a color stabilizer has been added to fix the coffee dye to the threads, preventing it from washing out or fading in the sun. You can read more about how the interaction between \u003ca href=\"https:\/\/www.rawdenim.no\/pages\/the-denim-guide\"\u003ewarp and weft\u003c\/a\u003e affects the fabric in our denim guide.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWith a weight of 12.5oz, these jeans fall into the category of versatile mid-weight, suitable for year-round wear. The fabric is described as smooth and has a short break-in period, making it comfortable and pliable from day one. Regarding fades, the indigo color on the surface will wear down like traditional jeans, but because the weft threads are brown, the fabric gets a warm and earthy undertone. In case of heavy wear, holes, or tears, the brown coffee threads will become clearly visible, giving a distinctive look.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe inspiration for this fabric arose purely by accident during a meeting at a weaving mill in Japan. A coffee cup was knocked over, spilling liquid onto a piece of white \"PFD\" (Prepared For Dye) denim fabric, which is made to absorb color immediately. The incident led to a joke about making coffee-dyed denim, but when the weaving mill confirmed they could actually produce this, the concept was realized. The coffee theme is consistent with coffee-colored stitching, a coffee-colored leather patch, and a selvedge ID in beige and red.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"28","offer_id":46311022690453,"sku":"101133203","price":2599.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46311022723221,"sku":"101133203","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46311022755989,"sku":"101133203","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46311022788757,"sku":"101133203","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46311022821525,"sku":"101133203","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46311030358165,"sku":"101133203","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46311022854293,"sku":"101133203","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46311022887061,"sku":"101133203","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46311022919829,"sku":"101133203","price":2599.0,"currency_code":"NOK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/coffee-dye-selvedge-weird-guy-125-oz-5457692.webp?v=1772779532"},{"product_id":"naked-famous-true-guy-coffee-dye-selvedge-12-5-oz","title":"Coffee Dye 12.5 oz - True Guy","description":"\u003cp dir=\"ltr\"\u003eThe Naked \u0026amp; Famous Coffee Dye Selvedge 12.5oz is a Japanese selvedge denim where the weft thread is dyed with real roasted coffee beans for a unique, earthy texture.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis fabric is constructed with a traditional indigo warp and a weft dyed in a solution of real, ground coffee beans. The mill used a \"medium roast\" to achieve the specific brown tone on the inside of the fabric. To ensure color retention, a color stabilizer has been added to fix the coffee dye to the threads, preventing it from washing out or fading in the sun. You can read more about how the interaction between\u003ca href=\"https:\/\/www.rawdenim.no\/pages\/the-denim-guide\"\u003e warp and weft \u003c\/a\u003eaffects the fabric in our denim guide.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWeighing 12.5oz, these jeans fall into the category of a versatile mid-weight suitable for year-round wear. The fabric is described as smooth and has a short break-in period, making it comfortable and pliable from day one. In terms of fades, the indigo color on the surface will wear down like traditional jeans, but because the weft threads are brown, the fabric gets a warm and earthy undertone. In cases of heavy wear, holes, or tears, the brown coffee threads will become clearly visible and give a distinctive look.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe inspiration for this fabric arose purely by accident during a meeting at a weaving mill in Japan. A coffee cup was knocked over, spilling liquid onto a piece of white \"PFD\" (Prepared For Dye) denim fabric, which is designed to absorb dye immediately. The incident led to a joke about making coffee-dyed denim, but when the mill confirmed that they could actually produce this, the concept was realized. The coffee theme is carried through with coffee-colored stitching, a coffee-dyed leather patch, and a selvedge ID in beige and red colors.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46311029964949,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46311029997717,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46311030030485,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46311030063253,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46311030096021,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46311030128789,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46311030161557,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46311030194325,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46311030227093,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46311030259861,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/coffee-dye-selvedge-true-guy-125-oz-8697908.webp?v=1772779538"},{"product_id":"naked-famous-true-girl-max-brush-selvedge-13-75oz","title":"W's MAX BRUSH SELFEDGE - True Girl 13.75 oz","description":"\u003cp data-path-to-node=\"2\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"2\"\u003eMax Brush Selvedge\u003c\/b\u003e is perhaps the most comfortable experience you can get in a Japanese selvedge denim. With a weight of \u003cb data-index-in-node=\"117\" data-path-to-node=\"2\"\u003e13.75oz\u003c\/b\u003e, this is a fabric designed for those who love the feel of raw denim but want maximum softness from the very first moment. The secret lies in the name: The textile is thoroughly brushed on both sides, which opens up the fibers and creates an extremely comfortable, almost velvety surface.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"3\"\u003eBrushed Broken Twill\u003c\/h3\u003e\n\u003cp data-path-to-node=\"4\"\u003eThe inspiration comes from the legendary \u003cb data-index-in-node=\"45\" data-path-to-node=\"4\"\u003eLeft Hand Twill\u003c\/b\u003e, but here Naked \u0026amp; Famous has taken it a step further by using a \u003cb data-index-in-node=\"128\" data-path-to-node=\"4\"\u003eBroken Twill\u003c\/b\u003e construction. By eliminating the visible diagonal lines in the weave, the brushed texture truly takes center stage. The result is a pair of jeans that feel \"broken in\" the moment you put them on, without sacrificing the robust character that Japanese selvedge is known for. Want to know more about the benefits of Broken Twill? Read more in our \u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.rawdenim.no\/pages\/the-denim-guide\" rel=\"noopener\" target=\"_blank\"\u003eguide to twill and weaving methods\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"25","offer_id":46311137149077,"sku":null,"price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"26","offer_id":46311137181845,"sku":"301132721","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"27","offer_id":46311137214613,"sku":"301132721","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"28","offer_id":46311137247381,"sku":"301132721","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46311137280149,"sku":"301132721","price":2299.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46311137312917,"sku":"301132721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46311137345685,"sku":"301132721","price":2299.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46311137378453,"sku":"301132721","price":2299.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/naked-famous_max-brush-selvedge-1375-oz_cover.jpg?v=1772779510"},{"product_id":"naked-famous-true-guy-left-hand-twill-selvedge","title":"Left Hand Twill 13.75oz - True Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eLeft Hand Twill Selvedge is a \u003cstrong\u003e13.75 oz\u003c\/strong\u003e Japanese selvedge denim, rope-dyed in indigo and woven on traditional shuttle looms. What distinguishes this fabric from standard denim is the weave direction: whereas most jeans are woven in right hand twill, this is a \u003cstrong\u003eleft hand twill\u003c\/strong\u003e – and that makes a noticeable difference.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe secret lies in the interplay between the weave and the yarn's natural Z-twist. In a right hand twill, this twist is further tightened during weaving, resulting in a stiffer fabric. In a left hand twill, the weave direction works against the yarn's twist, which opens up the fibers and makes the denim noticeably softer and more pliable – faster than most other raw denims.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe fading is as characteristic as the fabric itself. While standard denim fades flat and evenly, left hand twill develops vertical, streaky fades with a distinct vintage expression. The deep rope-dye indigo ensures dramatic contrasts between light wear points and a dark core over time.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46318008533141,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46318008565909,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46318008598677,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46318008631445,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46318008664213,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46318008696981,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":true},{"title":"33","offer_id":46318008729749,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46318008762517,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46318008795285,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46318008828053,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":true},{"title":"40","offer_id":46318008860821,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":false},{"title":"42","offer_id":46318008893589,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":true},{"title":"44","offer_id":46318008926357,"sku":"101027721","price":2199.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/left-hand-twill-true-guy-1375oz-5450217.webp?v=1773837591"},{"product_id":"big-john-tough-jeans-m106g-23oz-slim-tapered","title":"Tough Jeans 23oz - Slim Tapered Fit","description":"\u003cp data-path-to-node=\"1\"\u003e\u003cb class=\"\" data-index-in-node=\"0\" data-path-to-node=\"1\"\u003e23oz Tough Jeans Slim Tapered\u003c\/b\u003e\u003cspan class=\"\"\u003e from \u003c\/span\u003e\u003cb class=\"\" data-index-in-node=\"34\" data-path-to-node=\"1\"\u003eBig John\u003c\/b\u003e\u003cspan class=\"\"\u003e are an extreme heavyweight in Japanese \u003c\/span\u003e\u003cb class=\"\" data-index-in-node=\"78\" data-path-to-node=\"1\"\u003eselvedge denim\u003c\/b\u003e\u003cspan class=\"\"\u003e,\u003c\/span\u003e\u003cspan class=\"\"\u003e built for maximum durability and prominent \u003c\/span\u003e\u003cb class=\"\" data-index-in-node=\"138\" data-path-to-node=\"1\"\u003ehigh contrast fades\u003c\/b\u003e\u003cspan class=\"\"\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003e\u003cspan class=\"\"\u003eThis is one of the toughest qualities in \u003c\/span\u003e\u003cb class=\"\" data-index-in-node=\"43\" data-path-to-node=\"2\"\u003eBig John\u003c\/b\u003e\u003cspan class=\"\"\u003e's arsenal.\u003c\/span\u003e\u003cspan class=\"\"\u003e Weighing a full \u003c\/span\u003e\u003cb class=\"\" data-index-in-node=\"86\" data-path-to-node=\"2\"\u003e23oz\u003c\/b\u003e\u003cspan class=\"\"\u003e, the fabric is constructed to withstand extreme stress,\u003c\/span\u003e\u003cspan class=\"\"\u003e while also providing a unique depth in the dark \u003c\/span\u003e\u003cb class=\"\" data-index-in-node=\"193\" data-path-to-node=\"2\"\u003eindigo\u003c\/b\u003e\u003cspan class=\"\"\u003e color.\u003c\/span\u003e\u003cspan class=\"\"\u003e The yarn is \u003c\/span\u003e\u003cb class=\"\" data-index-in-node=\"218\" data-path-to-node=\"2\"\u003erope-dyed\u003c\/b\u003e\u003cspan class=\"\"\u003e,\u003c\/span\u003e\u003cspan class=\"\"\u003e ensuring that the core remains white and enabling exceptional \u003c\/span\u003e\u003cb class=\"\" data-index-in-node=\"295\" data-path-to-node=\"2\"\u003ehigh contrast fades\u003c\/b\u003e\u003cspan class=\"\"\u003e as the jeans break in.\u003c\/span\u003e\u003cspan class=\"\"\u003e Although the fabric is massive and stiff when new,\u003c\/span\u003e\u003cspan class=\"\"\u003e it is woven with a precision that allows it to become very supple over time.\u003c\/span\u003e\u003cspan class=\"\"\u003e This is a garment for those who seek the ultimate in heavyweight denim and Japanese engineering.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"3\"\u003e\u003cspan class=\"\"\u003eLove your jeans to death!\u003c\/span\u003e\u003cspan class=\"\"\u003e ...\u003c\/span\u003e\u003cspan class=\"\"\u003eand then repair them.\u003c\/span\u003e\u003c\/p\u003e","brand":"BIG JOHN","offers":[{"title":"28","offer_id":46332532162709,"sku":null,"price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46332532195477,"sku":null,"price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46332532228245,"sku":null,"price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46332532261013,"sku":null,"price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46332532293781,"sku":null,"price":4399.0,"currency_code":"NOK","in_stock":true},{"title":"33","offer_id":46332532326549,"sku":null,"price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46332532359317,"sku":null,"price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46332532392085,"sku":null,"price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46332532424853,"sku":null,"price":4399.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/tough-jeans-23oz-slim-tapered-fit-6130445.webp?v=1772779628"},{"product_id":"1947-roamer-pant-indigo-selvedge-21-oz","title":"1947 ROAMER PANTS - Indigo Selvedge 21 oz - 34'' Length","description":"\u003cp data-path-to-node=\"4\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"4\"\u003e1963 Roamer Pant 21oz Indigo\u003c\/b\u003e from \u003cb data-index-in-node=\"33\" data-path-to-node=\"4\"\u003ePike Brothers\u003c\/b\u003e is an extremely heavy-duty work pant made from Japanese \u003cb data-index-in-node=\"93\" data-path-to-node=\"4\"\u003eselvedge denim\u003c\/b\u003e, designed for maximum durability and strong \u003cb data-index-in-node=\"152\" data-path-to-node=\"4\"\u003ehigh contrast fades\u003c\/b\u003e.\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003eThese pants are constructed with a massive \u003cb data-index-in-node=\"41\" data-path-to-node=\"5\"\u003e21oz\u003c\/b\u003e Japanese \u003cb data-index-in-node=\"54\" data-path-to-node=\"5\"\u003eraw denim\u003c\/b\u003e, providing a unique weight and an untreated surface ready to be shaped by the wearer. The model is \u003cb data-index-in-node=\"154\" data-path-to-node=\"5\"\u003eunsanforized\u003c\/b\u003e, meaning it has not undergone pre-shrinking and will change significantly upon contact with water. With its timeless 1963 cut, it offers a robust structure reinforced with heavy bar-tacking on pockets, belt loops, and seam ends. As the fabric bleeds a lot of \u003cb data-index-in-node=\"435\" data-path-to-node=\"5\"\u003eindigo\u003c\/b\u003e initially, it will quickly develop personal \u003cb data-index-in-node=\"486\" data-path-to-node=\"5\"\u003ehigh contrast fades\u003c\/b\u003e. Due to its unsanforized nature and extreme weight, the manufacturer recommends dry cleaning only to lock in the fit, but for those who desire the classic \u003cb data-index-in-node=\"666\" data-path-to-node=\"5\"\u003eshrink-to-fit\u003c\/b\u003e experience, the pants will form precisely to the body when washed.\u003c\/p\u003e\n\u003cp data-path-to-node=\"6\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e","brand":"Pike Brothers","offers":[{"title":"32","offer_id":46344721334421,"sku":"P0101-20-0015","price":3499.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46344721367189,"sku":"P0101-20-0015","price":3499.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46344721399957,"sku":"P0101-20-0015","price":3499.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46344721432725,"sku":"P0101-20-0015","price":3499.0,"currency_code":"NOK","in_stock":true},{"title":"38","offer_id":46344721465493,"sku":"P0101-20-0015","price":3499.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/1947-roamer-pant-indigo-selvedge-21-oz-4514027.jpg?v=1772779757"},{"product_id":"naked-famous-strong-guy-solid-black-selvedge","title":"Solid Black 13oz - Strong Guy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSolid Black Selvedge is a \u003cstrong\u003e13 oz\u003c\/strong\u003e Japanese selvedge denim woven on traditional shuttle looms in right-hand twill. What makes this fabric distinctive is the dyeing technique: both warp and weft are sulfur-dyed black, resulting in a consistently pitch black denim without the bluish tint found in indigo-based black jeans.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSulfur dyeing penetrates deeper into the yarn fibers than indigo, resulting in an intense, matte black color that stays darker over time. While indigo-based black denim typically fades to grey-blue at wear points, Solid Black fades to a warmer, charcoal grey tone, providing subtle contrasts without losing its black character. Classic red selvedge ID, black stitching, black leather patch, and black metal buttons and rivets keep the overall look consistent and monochromatic.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"28","offer_id":46481253695637,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46481253728405,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46481253761173,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"31","offer_id":46481253793941,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"32","offer_id":46481253826709,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"33","offer_id":46481253859477,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"34","offer_id":46481253892245,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"36","offer_id":46481253925013,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"38","offer_id":46481253957781,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"40","offer_id":46481253990549,"sku":"101061616","price":2499.0,"currency_code":"NOK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/solid-black-strong-guy-13-oz-4078019.png?v=1773098506"},{"product_id":"m1012rc-001-gr-label-wild-duck-jeans","title":"Green Label Wild Duck - Wide Straight -  M1012RC (001)","description":"\u003cp data-path-to-node=\"10\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"10\"\u003eBig John Green Label Wild Duck Jeans 16oz\u003c\/b\u003e is a technical surplus project with a focus on circular textile production. This denim is woven with approx. 40% recycled cotton, including so-called \"fallen cotton\" which is collected during the spinning process. The result is a heavy 16oz textile with an extremely \u003cb data-index-in-node=\"296\" data-path-to-node=\"10\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.rawdenim.no\/pages\/the-denim-guide%23neppy\" rel=\"noopener\" target=\"_blank\"\u003eneppy\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e surface and a texture reminiscent of vintage workwear.\u003c\/p\u003e\n\u003cp data-path-to-node=\"11\"\u003eThe garment is based on \u003cb data-index-in-node=\"21\" data-path-to-node=\"11\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.rawdenim.no\/pages\/the-denim-guide%23unsanforized\" rel=\"noopener\" target=\"_blank\"\u003eunsanforized\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e denim, but comes in \u003cb data-index-in-node=\"55\" data-path-to-node=\"11\"\u003eOne Wash\u003c\/b\u003e condition. This stabilizes the fibers and removes the uncertainty around shrinkage, while the textile's natural \u003cb data-index-in-node=\"175\" data-path-to-node=\"11\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.rawdenim.no\/pages\/the-denim-guide%23unsanforized\" rel=\"noopener\" target=\"_blank\"\u003eleg twist\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e and uneven character are fully preserved. Characteristic details such as the green selvedge and specially designed \"donut\" buttons mark this as part of Big John's sustainable Green Label series.\u003c\/p\u003e\n\u003cp data-path-to-node=\"12\"\u003eThis is a pair of jeans for those who prioritize fabric depth and a \u003cb data-index-in-node=\"63\" data-path-to-node=\"12\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.rawdenim.no\/pages\/the-denim-guide%23fades\" rel=\"noopener\" target=\"_blank\"\u003efade\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e with soul. As the indigo wears away, the recycled fibers and uneven weave will create contrasts and patterns that are completely unique to this fabric.\u003c\/p\u003e\n\u003cp data-path-to-node=\"13\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"13\"\u003eLove your jeans to death! ...and then repair them.\u003c\/b\u003e\u003c\/p\u003e","brand":"BIG JOHN","offers":[{"title":"28","offer_id":46630655033493,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46630655066261,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"30","offer_id":46630655099029,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46630655131797,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46630655164565,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46630655197333,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46630655230101,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46630655262869,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46630655295637,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":true},{"title":"40","offer_id":46630655328405,"sku":"483810241","price":4399.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/m1012rc-001-gr-label-wild-duck-jeans-6498343.jpg?v=1773098535"},{"product_id":"big-john-rare-shrink-to-fit-15-5oz-classic-straight","title":"R008 (000W) RARE JEANS \/ Straight ","description":"\u003cp data-path-to-node=\"1\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"1\"\u003eR008 RARE Jeans\u003c\/b\u003e from \u003cb data-index-in-node=\"20\" data-path-to-node=\"1\"\u003eBig John\u003c\/b\u003e are \u003cb data-index-in-node=\"35\" data-path-to-node=\"1\"\u003e15.5oz\u003c\/b\u003e Japanese \u003cb data-index-in-node=\"50\" data-path-to-node=\"1\"\u003eselvedge denim\u003c\/b\u003e representing the pinnacle of textile craftsmanship, developed under the guidance of vintage pioneer Sakamoto Kiyoshi.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eThese jeans are the flagship product of \u003cb data-index-in-node=\"39\" data-path-to-node=\"2\"\u003eBig John\u003c\/b\u003e and are the result of Sakamoto Kiyoshi's lifelong quest for the \"ultimate blue.\" The fabric is woven with precision to achieve a pure \u003cb data-index-in-node=\"186\" data-path-to-node=\"2\"\u003eindigo\u003c\/b\u003e shade that offers exceptional depth and unique \u003cb data-index-in-node=\"238\" data-path-to-node=\"2\"\u003efade\u003c\/b\u003e potential. The construction follows a highly labor-intensive \u003cb data-index-in-node=\"301\" data-path-to-node=\"2\"\u003esingle stitch\u003c\/b\u003e method, requiring more than twice the effort of standard production, ensuring extreme durability and an authentic vintage character. Details like \u003cb data-index-in-node=\"468\" data-path-to-node=\"2\"\u003ehardware\u003c\/b\u003e reinforced with leather rings and double stamps on the pocket lining emphasize the \"Quality First\" philosophy. As this is an \u003cb data-index-in-node=\"593\" data-path-to-node=\"2\"\u003eunsanforized\u003c\/b\u003e \u003cb data-index-in-node=\"606\" data-path-to-node=\"2\"\u003eshrink-to-fit\u003c\/b\u003e model, the textile will shrink and mold to the wearer's body after the first wash, creating a personalized fit and unique \u003cb data-index-in-node=\"746\" data-path-to-node=\"2\"\u003efades\u003c\/b\u003e over time.\u003c\/p\u003e\n\u003cp data-path-to-node=\"3\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e","brand":"BIG JOHN","offers":[{"title":"30","offer_id":46630662373525,"sku":"483810011","price":5499.0,"currency_code":"NOK","in_stock":true},{"title":"31","offer_id":46630662406293,"sku":"483810011","price":5499.0,"currency_code":"NOK","in_stock":true},{"title":"32","offer_id":46630662439061,"sku":"483810011","price":5499.0,"currency_code":"NOK","in_stock":true},{"title":"33","offer_id":46630662471829,"sku":"483810011","price":5499.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46630662504597,"sku":"483810011","price":5499.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46630662537365,"sku":"483810011","price":5499.0,"currency_code":"NOK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/r008-000w-rare-jeans-straight-9292667.jpg?v=1773098536"},{"product_id":"big-john-yoshidenim-wild-duck-jeans-13-5oz-m1011rc","title":"Yoshidenim Wild Duck - M1011RC (001)","description":"\u003cp data-path-to-node=\"1\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"1\"\u003eBig John Yoshidenim Wild Duck Jeans\u003c\/b\u003e are a sustainable \u003cb data-index-in-node=\"54\" data-path-to-node=\"1\"\u003e13.5oz\u003c\/b\u003e Japanese \u003cb data-index-in-node=\"69\" data-path-to-node=\"1\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.rawdenim.no\/pages\/the-denim-guide%23selvedge\" rel=\"noopener\" target=\"_blank\"\u003eselvedge\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e denim, made from an innovative blend of cotton and reed grass (Yoshi). This unique textile was developed with a focus on circularity by using fibers harvested from Lake Kojima – a material previously discarded to avoid environmental pollution. Big John has refined these fibers into a textile that combines strength with a very distinctive visual expression, characterized by natural \u003cb data-index-in-node=\"453\" data-path-to-node=\"1\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.rawdenim.no\/pages\/the-denim-guide%23neppy\" rel=\"noopener\" target=\"_blank\"\u003eneps\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e and an uneven surface that adds depth to the indigo color.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eThe jeans are made from \u003cb data-index-in-node=\"20\" data-path-to-node=\"2\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.rawdenim.no\/pages\/the-denim-guide%23unsanforized\" rel=\"noopener\" target=\"_blank\"\u003eunsanforized\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e (kibata) denim that has undergone a \u003cb data-index-in-node=\"71\" data-path-to-node=\"2\"\u003eOne Wash\u003c\/b\u003e process at the factory. This means you retain all the raw character, texture, and naturally twisted leg seams (\u003cb data-index-in-node=\"200\" data-path-to-node=\"2\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.rawdenim.no\/pages\/the-denim-guide%23unsanforized\" rel=\"noopener\" target=\"_blank\"\u003eleg twist\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e) characteristic of untreated denim, but without the risk of unpredictable shrinkage after purchase. A unique and hidden detail of this model is the camouflage-colored pockets, which match the green \u003cb data-index-in-node=\"395\" data-path-to-node=\"2\"\u003ebar tacks\u003c\/b\u003e stitching, buttonholes, and the distinctive green selvedge (\u003cb data-index-in-node=\"470\" data-path-to-node=\"2\"\u003eMidori Mimi\u003c\/b\u003e).\u003c\/p\u003e\n\u003cp data-path-to-node=\"3\"\u003eAs a truly untreated denim, the fabric will mold to the wearer's movements and develop personal \u003cb data-index-in-node=\"99\" data-path-to-node=\"3\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.google.com\/search?q=https:\/\/www.rawdenim.no\/pages\/the-denim-guide%23fades\" rel=\"noopener\" target=\"_blank\"\u003efades\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e over time. The combination of cotton and reed grass, which functions much like linen by adding natural unevenness and extra strength to the yarn, ensures that the garment ages with character and develops an authentic, vintage-inspired look. With a weight of \u003cb data-index-in-node=\"343\" data-path-to-node=\"3\"\u003e13.5oz\u003c\/b\u003e, this is a perfect all-rounder for the enthusiast who values both storytelling, technical innovation, and those very special details.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"4\"\u003eLove your jeans to death! ...and then repair them.\u003c\/b\u003e\u003c\/p\u003e","brand":"BIG JOHN","offers":[{"title":"28","offer_id":46702750859413,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46702750892181,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46702750924949,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46702750957717,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46702750990485,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":true},{"title":"33","offer_id":46702751023253,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":true},{"title":"34","offer_id":46702751056021,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46702751088789,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46702751121557,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":false},{"title":"40","offer_id":46702751154325,"sku":null,"price":4499.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/m1011rc-001-yoshidenim-wild-duck-jeans-8509092.jpg?v=1773098601"},{"product_id":"ub201-indigo-rigid-raw-selvedge-denim-tapered-fit-14-5-oz","title":"UB201 Indigo Rigid Raw Selvedge Denim - Tapered Fit 14.5 oz","description":"\u003cp data-path-to-node=\"3\"\u003eThis edition from \u003cb data-index-in-node=\"18\" data-path-to-node=\"3\"\u003eThe Unbranded Brand\u003c\/b\u003e is made from their most famous textile: a \u003cb data-index-in-node=\"83\" data-path-to-node=\"3\"\u003e14.5oz indigo selvedge denim\u003c\/b\u003e in \u003cb data-index-in-node=\"114\" data-path-to-node=\"3\"\u003e100% cotton\u003c\/b\u003e. As a true \u003cb data-index-in-node=\"140\" data-path-to-node=\"3\"\u003eIndigo Rigid Raw denim\u003c\/b\u003e, the trousers are delivered completely untreated, providing a stiff and authentic feel from day one. The textile is \u003cb data-index-in-node=\"265\" data-path-to-node=\"3\"\u003erope-dyed\u003c\/b\u003e, a process that ensures the blue color only lies on the surface of the yarn, while the core remains white. This is the key to achieving deep and contrasting \u003cb data-index-in-node=\"428\" data-path-to-node=\"3\"\u003efades\u003c\/b\u003e with diligent use.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eWeighing \u003cb data-index-in-node=\"15\" data-path-to-node=\"4\"\u003e14.5oz\u003c\/b\u003e, this is a robust \u003cb data-index-in-node=\"41\" data-path-to-node=\"4\"\u003eraw denim\u003c\/b\u003e that functions as a solid everyday pair of trousers throughout the year. \u003cb data-index-in-node=\"108\" data-path-to-node=\"4\"\u003eThe Unbranded Brand\u003c\/b\u003e stands out by removing all unnecessary embellishments, such as logos, labels, and decorative stitching on the back pockets. This minimalist approach means that it is your own wear patterns and the subsequent \u003cb data-index-in-node=\"323\" data-path-to-node=\"4\"\u003efades\u003c\/b\u003e that give the garment its unique character.\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003eThe denim is woven with a characteristic \u003cb data-index-in-node=\"38\" data-path-to-node=\"5\"\u003e\"blue ear\" selvedge ID\u003c\/b\u003e which is clearly visible when the legs are cuffed. The construction is reinforced with technical details such as \u003cb data-index-in-node=\"156\" data-path-to-node=\"5\"\u003ehidden rivets\u003c\/b\u003e on the back pockets and sturdy \u003cb data-index-in-node=\"197\" data-path-to-node=\"5\"\u003ecopper buttons and rivets\u003c\/b\u003e.\u003c\/p\u003e\n\u003cp data-path-to-node=\"6\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e","brand":"The Unbranded Brand","offers":[{"title":"27","offer_id":46798430175381,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46798430208149,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46798430240917,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46798430273685,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46798430306453,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":true},{"title":"32","offer_id":46798430339221,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46798430371989,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46798430404757,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46798430437525,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/ub201-indigo-rigid-raw-selvedge-denim-tapered-fit-145-oz-1002361.jpg?v=1773098616"},{"product_id":"naked-famous-sky-blue-lht-13-75-oz-1","title":"Summer Sky Blue 10 oz - Weird Guy","description":"\u003cp data-end=\"332\" data-start=\"69\"\u003eSummer Sky Selvedge - 10oz Japanese Selvedge\u003c\/p\u003e\n\u003cp data-end=\"332\" data-start=\"69\"\u003eThe Summer Sky Selvedge from Naked \u0026amp; Famous Denim is a lightweight Japanese selvedge denim inspired by the \u003cstrong data-end=\"219\" data-start=\"165\"\u003elight blue denim color that was fashionable in the 1960s\u003c\/strong\u003e. \u003c\/p\u003e\n\u003cp data-end=\"721\" data-start=\"565\"\u003eThe denim weighs \u003cstrong data-end=\"587\" data-start=\"579\"\u003e10oz\u003c\/strong\u003e, making it a lightweight raw denim. The low weight makes the fabric especially well-suited for \u003cstrong data-end=\"720\" data-start=\"682\"\u003ewarmer temperatures and summer use\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-end=\"788\" data-start=\"723\"\u003eMade in Canada\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"28","offer_id":46859600330901,"sku":null,"price":2499.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46859600363669,"sku":null,"price":2499.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/summer-sky-blue-10-oz-5004563.webp?v=1773098626"},{"product_id":"naked-famous-true-guy-hemp-blend-selvedge","title":"HEMP BLEND SELVEDGE - True Guy 11oz ","description":"\u003cdiv data-olk-copy-source=\"MessageBody\"\u003e\n\u003cp\u003e\u003cstrong\u003eHemp Blend Selvedge\u003c\/strong\u003e is not your average pair of jeans. We're used to thinking that quality selvedge denim is 100% cotton, but Naked \u0026amp; Famous challenges tradition and asks us to roll up our cuffs with 23% hemp!\u003c\/p\u003e\n\u003cp\u003eIn fact, the original denim fabric wasn't 100% cotton. The precursor to today's jeans was woven in Genoa with a fustian fabric that was a blend of cotton and linen. This was at a time when cotton couldn't be spun strong enough, so the solution was to have linen in the warp and cotton in the weft to make it soft and comfortable.\u003c\/p\u003e\n\u003cp\u003eWith Hemp Blend Selvedge, the folks at \u003cstrong\u003eNaked \u0026amp; Famous Denim\u003c\/strong\u003e have done something similar. They've blended 23% hemp into the cotton thread, thereby creating a fabric that is much more durable than denim made solely from cotton. Hemp has the delightful property, like viscose, of being cooling while also being strong. Therefore, it doesn't matter that the jeans are only 11oz, because they are still as durable as a thicker denim.\u003c\/p\u003e\n\u003cp\u003eWe've brought in these jeans because we love the idea of using more hemp in textiles. 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Details such as a specially made leather patch and citrus-colored \u003cb data-index-in-node=\"650\" data-path-to-node=\"2\"\u003eselvedge-ID\u003c\/b\u003e complete this unique collector's item.\u003c\/p\u003e\n\u003cp data-path-to-node=\"3\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46984463450261,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46984463483029,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46984463515797,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46984463548565,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":true},{"title":"31","offer_id":46984463581333,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":true},{"title":"32","offer_id":46984463614101,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46984463646869,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46984463679637,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46984463712405,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46984463745173,"sku":"101136421","price":3799.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/citrus-kasuri-selvedge-true-guy-14oz-3773763.webp?v=1773379145"},{"product_id":"naked-famous-weird-guy-citrus-kasuri-14oz","title":"Citrus Kasuri Weft Selvedge 14oz - Weird Guy","description":"\u003cp data-path-to-node=\"1\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"1\"\u003eCitrus Kasuri Selvedge True Guy\u003c\/b\u003e from \u003cb data-index-in-node=\"36\" data-path-to-node=\"1\"\u003eNaked \u0026amp; Famous Denim\u003c\/b\u003e is a \u003cb data-index-in-node=\"63\" data-path-to-node=\"1\"\u003e14oz\u003c\/b\u003e Japanese \u003cb data-index-in-node=\"76\" data-path-to-node=\"1\"\u003eselvedge denim\u003c\/b\u003e with a unique \u003cb data-index-in-node=\"103\" data-path-to-node=\"1\"\u003ekasuri\u003c\/b\u003e-dyed \u003cb data-index-in-node=\"117\" data-path-to-node=\"1\"\u003eweft\u003c\/b\u003e that creates a subtle play of citrus-toned colors.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eThis fabric is produced using the traditional Japanese dyeing technique \u003cb data-index-in-node=\"83\" data-path-to-node=\"2\"\u003ekasuri\u003c\/b\u003e, where the weft yarn (\u003cb data-index-in-node=\"112\" data-path-to-node=\"2\"\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003ca class=\"ng-star-inserted\" href=\"https:\/\/www.rawdenim.no\/pages\/the-denim-guide\" rel=\"noopener\" target=\"_blank\"\u003eweft\u003c\/a\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c!-- --\u003e\u003c\/b\u003e) is section-dyed in vibrant shades of lemon yellow and lime green before weaving. 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