{"title":"The Unbranded Brand","description":"\u003cp\u003eWhy pay extra for a brand name? The Unbranded Brand has stripped away all the unnecessary. There's no embroidery on the back pockets, no fancy washes and no celebrity endorsements. The focus is solely on fit, construction and amazing Japanese selvedge fabrics. These are the jeans for those who want a clean look and let their own fades speak for themselves.\u003c\/p\u003e","products":[{"product_id":"ub721-indigo-selvedge-denim-wide-fit-21oz","title":"UB721 Indigo Selvedge 21oz - Wide Fit","description":"\u003cp data-path-to-node=\"6\"\u003eCheck out the \u003cb data-index-in-node=\"9\" data-path-to-node=\"6\"\u003eWide Fit\u003c\/b\u003e from \u003cb data-index-in-node=\"22\" data-path-to-node=\"6\"\u003eThe Unbranded Brand\u003c\/b\u003e, a heavy-duty pair of jeans in \u003cb data-index-in-node=\"62\" data-path-to-node=\"6\"\u003e21oz\u003c\/b\u003e raw indigo selvedge denim. This model features a spacious \u003cb data-index-in-node=\"123\" data-path-to-node=\"6\"\u003ewide fit\u003c\/b\u003e that provides both structure and freedom of movement. The jeans are sanforized and develop deep, personal \u003cb data-index-in-node=\"235\" data-path-to-node=\"6\"\u003efades\u003c\/b\u003e with frequent wear.\u003c\/p\u003e\n\u003cp data-path-to-node=\"7\"\u003e\u003cb data-index-in-node=\"0\" data-path-to-node=\"7\"\u003eThe Unbranded Brand\u003c\/b\u003e removes all unnecessary embellishments and branding to focus solely on the quality of the textile. This is their heaviest denim, a \u003cb data-index-in-node=\"150\" data-path-to-node=\"7\"\u003e21oz\u003c\/b\u003e indigo selvedge that is almost twice as thick as standard jeans. The fabric is \u003cb data-index-in-node=\"232\" data-path-to-node=\"7\"\u003erope-dyed\u003c\/b\u003e with indigo, meaning the core of the yarn remains white, allowing for high-contrast \u003cb data-index-in-node=\"335\" data-path-to-node=\"7\"\u003efades\u003c\/b\u003e.\u003c\/p\u003e\n\u003cp data-path-to-node=\"8\"\u003eThe denim is sanforized to reduce shrinkage but retains the robust feel characteristic of genuine \u003cb data-index-in-node=\"104\" data-path-to-node=\"8\"\u003eraw\u003c\/b\u003e denim. Details such as \u003cb data-index-in-node=\"128\" data-path-to-node=\"8\"\u003eselvedge details\u003c\/b\u003e on the coin pocket, hidden rivets, and Union Special \u003cb data-index-in-node=\"192\" data-path-to-node=\"8\"\u003echain-stitched\u003c\/b\u003e seams show an emphasis on craftsmanship, even without a label.\u003c\/p\u003e\n\u003cp data-path-to-node=\"9\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e","brand":"The Unbranded Brand","offers":[{"title":"27","offer_id":46798430634133,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46798430830741,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46212262592661,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46212262625429,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46212262658197,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46212262690965,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46212262723733,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46212262756501,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46212262789269,"sku":"UB721","price":1899.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/ub721-indigo-selvedge-denim-wide-fit-21oz-4312900.jpg?v=1772779464"},{"product_id":"ub201-indigo-rigid-raw-selvedge-denim-tapered-fit-14-5-oz","title":"UB201 Indigo Rigid Raw Selvedge Denim - Tapered Fit 14.5 oz","description":"\u003cp data-path-to-node=\"3\"\u003eThis edition from \u003cb data-index-in-node=\"18\" data-path-to-node=\"3\"\u003eThe Unbranded Brand\u003c\/b\u003e is made from their most famous textile: a \u003cb data-index-in-node=\"83\" data-path-to-node=\"3\"\u003e14.5oz indigo selvedge denim\u003c\/b\u003e in \u003cb data-index-in-node=\"114\" data-path-to-node=\"3\"\u003e100% cotton\u003c\/b\u003e. As a true \u003cb data-index-in-node=\"140\" data-path-to-node=\"3\"\u003eIndigo Rigid Raw denim\u003c\/b\u003e, the trousers are delivered completely untreated, providing a stiff and authentic feel from day one. The textile is \u003cb data-index-in-node=\"265\" data-path-to-node=\"3\"\u003erope-dyed\u003c\/b\u003e, a process that ensures the blue color only lies on the surface of the yarn, while the core remains white. This is the key to achieving deep and contrasting \u003cb data-index-in-node=\"428\" data-path-to-node=\"3\"\u003efades\u003c\/b\u003e with diligent use.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eWeighing \u003cb data-index-in-node=\"15\" data-path-to-node=\"4\"\u003e14.5oz\u003c\/b\u003e, this is a robust \u003cb data-index-in-node=\"41\" data-path-to-node=\"4\"\u003eraw denim\u003c\/b\u003e that functions as a solid everyday pair of trousers throughout the year. \u003cb data-index-in-node=\"108\" data-path-to-node=\"4\"\u003eThe Unbranded Brand\u003c\/b\u003e stands out by removing all unnecessary embellishments, such as logos, labels, and decorative stitching on the back pockets. This minimalist approach means that it is your own wear patterns and the subsequent \u003cb data-index-in-node=\"323\" data-path-to-node=\"4\"\u003efades\u003c\/b\u003e that give the garment its unique character.\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003eThe denim is woven with a characteristic \u003cb data-index-in-node=\"38\" data-path-to-node=\"5\"\u003e\"blue ear\" selvedge ID\u003c\/b\u003e which is clearly visible when the legs are cuffed. The construction is reinforced with technical details such as \u003cb data-index-in-node=\"156\" data-path-to-node=\"5\"\u003ehidden rivets\u003c\/b\u003e on the back pockets and sturdy \u003cb data-index-in-node=\"197\" data-path-to-node=\"5\"\u003ecopper buttons and rivets\u003c\/b\u003e.\u003c\/p\u003e\n\u003cp data-path-to-node=\"6\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e","brand":"The Unbranded Brand","offers":[{"title":"27","offer_id":46798430175381,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46798430208149,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":true},{"title":"29","offer_id":46798430240917,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46798430273685,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46798430306453,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":true},{"title":"32","offer_id":46798430339221,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46798430371989,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46798430404757,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46798430437525,"sku":"012773","price":1499.0,"currency_code":"NOK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/ub201-indigo-rigid-raw-selvedge-denim-tapered-fit-145-oz-1002361.jpg?v=1773098616"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/collections\/Collection_bilde_Unbranded_jeans_faded_KI-gen_36x-100.jpg?v=1775045277","url":"https:\/\/www.rawdenim.no\/en\/collections\/unbranded-brand.oembed","provider":"Raw Denim ","version":"1.0","type":"link"}