{"product_id":"naked-famous-true-guy-coffee-dye-selvedge-12-5-oz","title":"Coffee Dye 12.5 oz - True Guy","description":"\u003cp dir=\"ltr\"\u003eThe Naked \u0026amp; Famous Coffee Dye Selvedge 12.5oz is a Japanese selvedge denim where the weft thread is dyed with real roasted coffee beans for a unique, earthy texture.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThis fabric is constructed with a traditional indigo warp and a weft dyed in a solution of real, ground coffee beans. The mill used a \"medium roast\" to achieve the specific brown tone on the inside of the fabric. To ensure color retention, a color stabilizer has been added to fix the coffee dye to the threads, preventing it from washing out or fading in the sun. You can read more about how the interaction between\u003ca href=\"https:\/\/www.rawdenim.no\/pages\/the-denim-guide\"\u003e warp and weft \u003c\/a\u003eaffects the fabric in our denim guide.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eWeighing 12.5oz, these jeans fall into the category of a versatile mid-weight suitable for year-round wear. The fabric is described as smooth and has a short break-in period, making it comfortable and pliable from day one. In terms of fades, the indigo color on the surface will wear down like traditional jeans, but because the weft threads are brown, the fabric gets a warm and earthy undertone. In cases of heavy wear, holes, or tears, the brown coffee threads will become clearly visible and give a distinctive look.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe inspiration for this fabric arose purely by accident during a meeting at a weaving mill in Japan. A coffee cup was knocked over, spilling liquid onto a piece of white \"PFD\" (Prepared For Dye) denim fabric, which is designed to absorb dye immediately. The incident led to a joke about making coffee-dyed denim, but when the mill confirmed that they could actually produce this, the concept was realized. The coffee theme is carried through with coffee-colored stitching, a coffee-dyed leather patch, and a selvedge ID in beige and red colors.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eLove your jeans to death! ...and then repair them.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e \u003c\/p\u003e","brand":"Naked \u0026 Famous Denim","offers":[{"title":"27","offer_id":46311029964949,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"28","offer_id":46311029997717,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"29","offer_id":46311030030485,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":true},{"title":"30","offer_id":46311030063253,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"31","offer_id":46311030096021,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"32","offer_id":46311030128789,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"33","offer_id":46311030161557,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"34","offer_id":46311030194325,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"36","offer_id":46311030227093,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":false},{"title":"38","offer_id":46311030259861,"sku":"101133221","price":2599.0,"currency_code":"NOK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0359\/1569\/4220\/files\/coffee-dye-selvedge-true-guy-125-oz-8697908.webp?v=1772779538","url":"https:\/\/www.rawdenim.no\/en\/products\/naked-famous-true-guy-coffee-dye-selvedge-12-5-oz","provider":"Raw Denim ","version":"1.0","type":"link"}